Conference 2: Tuesday 3 November 2015
Quality Precast Concrete Construction:
With a background in market and business development for major players
in the UK concrete industry, Martin Clarke joined the British Cement
Association in 1990 as its Marketing Director. Here, to compensate for the
severe reduction in funding from the cement industry, he pioneered the
development of Alliances and Focus Groups within specific market
and professional sectors. In 2002 he was invited to join the British
Precast Concrete Federation as Chief Executive, where he introduced
the use of industry charters to Raise the Bar in safety and environment
standards. Under his leadership, the precast industry reduced accident
frequency by 75% in 10 years. He was awarded the Order of the British
Empire (OBE) for services to the concrete industry by the Queen in 2013.
Ever keen on the concrete industry sharing a global platform, in 2014
Martin Clarke launched a new initiative, the World Concrete Forum, along
with his own practice, Clarke Consult.
Opening Paper: "Raising the Bar - how to
achieve safe, sustainable
and high quality precast
case studies and lessons"